Maybe you posted something important on Facebook, saw little reach, then wondered “Why bother?” The truth is many business pages in the Philippines suffer from low engagement because posts are just left organic. According to Filipino social media marketers, lack of reach is often caused by weak targeting or content that doesn’t connect. The solution? Learning how to boost post on Facebook properly, not randomly pressing buttons. With the right strategy, you can turn that ignored post into something people see, engage with, and even buy from. Plus, a good digital marketing company can make this process easier and more efficient.
What Does Boost Post on Facebook Mean & Why Use It?
- Boosting a post is promoting one of your existing Facebook posts to reach more people.
- It differs from full campaigns because it’s simpler, quicker, and for basic engagement goals.
- Use it when you want to increase visibility for news, promos, announcements, or brand awareness.
How to Boost Post on Facebook - Step by Step
- Open your Facebook Page and pick a post already published and performing decently.
- Click Boost Post button usually at the lower right of the post.
- Choose your audience: age, location, interests. Don’t pick “People who like your page” only, aim for people beyond followers.
- Set your budget and duration. Start small to test. Two‑to‑five days usually works.
- Pick a call‑to‑action if relevant: “Learn More”, “Send Message”, etc.
- Review policy compliance (images, links, etc.) and launch. Monitor results through Insights or Ad Center.
How Much to Boost Post on Facebook Philippines
- Small businesses often start with ₱100–₱300 per day to test performance.
- Monthly ad spend budgets vary: ₱5,000 ≈ ~₱20‑100K depending on goals.
- Cost per click (CPC) around ₱1–₱5 depending on targeting, ad quality, competition.
- Cost per thousand impressions (CPM) can reach ₱50‑₱200+ depending on the audience.
- Digital marketing companies often charge fees (on top of ad spend) for managing boosted posts and campaigns. Expect packages with content, strategy, targeting to cost more.
When to Hire a Digital Marketing Company
- If you do not have time to experiment with boosted posts.
- If your posts get reach but no leads or sales.
- If you want better targeting, creative design, performance tracking.
- When budgets are higher and you need optimization.
FAQ's
Here are questions people often ask when thinking about boosting posts:
How much does it cost to boost a post on facebook in the Philippines?
Small tests can be ₱100‑₱300/day; CPC ~₱1‑₱5.
Can anyone boost a post on facebook?
Yes, provided you own the page, the post is published, and no policy issues block boosting.
Will boosting a post give me sales or just likes?
It depends. If you set correct audience and call to action, you can get leads/sales; otherwise you may see mostly engagement.
Boosting vs facebook ads manager - which is better?
Boosting is fast and simple. Ads Manager gives more control, more precise objectives.
Key Takeaways
- Boost post on Facebook is a quick way to increase reach for published content without building full ad campaigns.
- In the Philippines, starting budgets can be modest: ₱100‑₱300/day for tests. Costs like CPC and CPM depend heavily on audience, creative, and competition.
- Proper targeting, good creative, clear call to action matter a lot. Without these, money spent may not yield results.
- Monitoring performance through Insights or Ad Center helps you know what to adjust.
- For better results or if you want to scale, involving a reliable digital marketing company is recommended. They bring strategy, experience, and efficiency.
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